该展会自1999年开始举办，在2008年的展会上，共有个国家的148家公司参展，参展面积达2210平方米，共有3200名观众参观了德国客户关系管理展览会（CRM-expo）。
CRM software: SFA-software, contact management software, product configuration systems, geographical information systems, mobile order systems, marketing automation, data warehousing, business mapping-systems, marketing encyclopaedia, forecasting systems. Customer service: call center software and technology, CTF, help desk systems, consultant services, service provider, publishing houses